Indian Journal of Science and Technology

Abstract

Objectives: The purpose of this research is to compare the results of the face-to-face and virtual modes for mixed data surveys in the case study of the implementation of a Public Bicycle System (PBS) in Villavicencio, according to a revised methodology in other regions of the world such as the United Kingdom, the United States and Australia. Methods/Analysis: The methodology in this investigation is composed of Preliminary investigation; Processing of primary information and comparison with case studies; Analysis of supply and demand of the PBS; finally comparative analysis of survey methodology for characterization of users of a PBS. Findings: Authors find that According to the review of modes for conducting surveys (e-mail, postal mail and telephone call) used in three regions of the world, the most used is the virtual one. Therefore, it is recommended that, if this method is chosen, it will be supported with face-to-face surveys for these populations to disseminate the survey for more than a month and motivate them with some compensation. In addition, it is established that the people most willing to use the PBS are those who are currently mobilized in non-motorized ways. Application/ Improvements: It is important to know that each PBS must correspond to a specific analysis of the region where it is implemented. That it corresponds to a mixed data survey to have a complete characterization of the sample of the surveyed population and of the possible users of the Public Bicycle System.

Keywords: Face-to-Face Survey, Origin-Destination Studies, Public Bicycles, Virtual Survey